We've all seen them. Exhibitors who plunk down a six-foot table across the front of their booth space, fill it with literature, then sit down in their chairs behind the table. Three commandments (at least) broken right there.
It's amazing how many people spend all that money to buy a booth space, yet don't exert any effort into maximizing that investment. The scenario above, sadly, is seen at far too many shows. Perhaps the reason is not a lack of interest, but rather a lack of knowledge. So, to help with the education of your exhibit team, here's a handy pocket card with some booth staffing "commandments."
These full-color cards are about the size of a credit card and come in packs of 20. To purchase larger quantities, please
click here.